Firebrand turns a commercial break into a commercial destination – for TV, Web and Mobile. The design allows the multi-platform user to have a seamless, interactive and entertaining experience from one platform to the other.

ID's, Promotion, Toolkit
PMcD Design:
Patrick McDonough, Creative Director
Dana K. Bonomo, Executive Producer
Rosemary Flannery, Producer
Ron Pearl, Designer/Animation Director
Ken Shaw, Animator
Danon Hinty, Associate Producer
Josh Lynne, Print / Web Designer
Josh Sanchez, Designer
Alex Lasarenko, Creative Director, Tonal Music
Matt Prendergast, Music/Sound Design

Firebrand:
Roman Viñoly - Chief Creative Officer
John Lack - Chief Executive Officer
Shari Leventhal - Chief Marketing Officer